PRII x PR Working Group Research 2022

Together with the PRII and PRCA, Purpose Disruptors Ireland PR working group undertook primary research among Irish PR communications practitioners to benchmark sentiment and thinking around sustainability in PR and Communications in Ireland.  The research aim was to identify the challenges, concerns and opportunities for change around sustainability in the PR & Communications industry in this country. The intent is that this report and its findings will provoke a discussion and help inform communications professionals, individually and collectively, on what next steps the industry should take to build sustainability into their work into 2022.