Ben Essen, Chief Strategy Officer, Iris 

Ben Essen is Chief Strategy Officer at Iris, a global creative, strategy and innovation

company working with brands including IKEA, Adidas and Samsung. Named Campaign’s Trailblazer in 2021, Ben was a lead author of the Advertised Emissions report, a method for incorporating environmental data into the measurement of advertising performance. His proudest sustainability moment was his involvement in Purpose Disruptor initiative Create & Strike, which mobilised 170 agencies to participate in the 2019 global climate strike. Ben is also an advisory board member for the Ad Net Zero awards.