This way to the future.
We’re here to change advertising for good. Educating and inspiring disruptors to write a new chapter in our story.
Come with us
Projects
Advertising’s Evolutionary Moment: Case Study
Hear from two climate pioneers from leading advertising agencies M&C Saatchi and OLIVER as they share their journey measuring the holistic impact of their business and provide a practical roadmap for the advertising sector to lead on climate action.
#ChangeTheBrief
Gain the skills you and your teams need to be climate-ready with our leading learning programme ChangeTheBrief Alliance.
Agency for Nature
What happens when Nature
is your client?
We created the world’s first creative agency for all life on Earth – The Agency for Nature.
The Agency is now back for its second season with top creatives from five new agencies.
Explore five new campaigns spanning Gothic Underworlds, Football, Streetwear Fashion, Drag Artistry and even a Talking Tree.
Our gatherings are where it all started. We host regular pub nights, online sessions and annual summits to help forge connections and inspire a new way forward.
Community
We know that times feel turbulent at the moment, so understanding how we can build a better future feels more difficult than ever. At our next gathering, we’re leaning into this reality.
What we'll explore:
Using playful, provocative futuring practices, we'll travel to the future, to envision what might emerge and map possibilities—exploring both positive and negative scenarios—to help us think more clearly about how to build a better future for the advertising industry and beyond.
It will be expansive, hopeful, and a place to build community with like-minded, climate-concerned others.
Everyone is welcome.
Join us in London on Tuesday 21st of October.
Resources
Advertising’s Evolutionary Moment
In our latest report from our Advertised Emissions work, hear from two climate pioneers from leading advertising agencies M&C Saatchi and OLIVER as they share their journey in adopting the 'Serviced Emissions Principles' outlined by Race to Zero and Oxford Net Zero.
Good Life 2030 Documentary
Want to understand the connection between advertising, consumption and the climate crisis? Our much-loved
15-minute documentary, which premiered at COP26, is a great place to start.
Towards Reimagining Advertising
Our groundbreaking Towards Reimagining Advertising Report uses systems thinking and futures practices to look at what a new industry could look like into the future.
Understanding Ireland Citizen Visions of a Good Life 2030
The latest edition of ongoing research into what UK citizens’ visions of a good life really look like.
Advertised Emissions: Temperature Check 2022
Our landmark report which helps advertising measure it’s holistic emissions. Emissions that result from advertising-driven consumption.
A game-changer, something every marketer should do"
Bring your business onboard with skills to lead your climate transformation.
ChangetheBrief is the go-to learning programme for agencies, brands and media.
Contact
Let’s Talk
Book us in for an agency session, find out more about our work or collaborate at hello@purposedisruptors.org